The PeopleForBikes Coalition and Foundation boards of directors as well as the BPSA Trade Association Committee members include executives from top companies in the U.S. bicycle industry and influencers with extensive experience in bicycle advocacy. Their collective experience and commitment to bicycling guide the PeopleForBikes vision. We also have four PeopleForBikes Coalition subcommittees. We encourage leaders from member companies to join and be part of our mission to create an environment where bicycling and bike businesses thrive.

PeopleForBikes Coalition Board of Directors

• Chair of the Board: Chris Speyer – VP Merchandising Product and Co-op Brands, REI Co-op
• Past Chair of the Board: Steve Flagg – Company Chairman, Quality Bicycle Products
• Vice Chair: An Le – Global Marketing Director, Giant Bicycles
• Secretary: Michael Mercuri – Board Member, SRAM
• Treasurer: Pat Cunnane – President, Cunnane Bicycle
• Bob Burns – Vice President & Senior Legal Officer, Trek Bicycle Corporation
• Ian Christie – Chief Executive Officer, Summit Bicycles
• Bernie Doering – Senior Vice President, Global Sales and Marketing, Stages Cycling
• Joe Graney – Chief Executive Officer, Santa Cruz Bicycles
• Nick Hage – General Manager, Cycling Sports Group
• Brandee Lepak – Owner, Global Bikes
• Adam Micklin – Vice President of Sales-Bike Division, Rossignol Group/Vice President of Global Sales, Felt Bicycles
• Matt Moore – General Counsel, Quality Bicycle Products
• Nolan Moser – Assistant Vice President Bicycle Component Division, Shimano North America
• Larry Pizzi – Chief Commercial Officer, Alta Cycling Group
• Kim Price – Components Leader of Global Strategy, Specialized Bicycle
• Patrick Seidler – Chief Executive Officer, Wilderness Trail Bikes
• Danny Trujillo – EVP Global Chief Ethics and Compliance Officer, Walmart

PeopleForBikes Foundation Board of Directors

• President: Blair Clark – Chief Executive Officer, Canyon Bicycles USA
• Vice President and Secretary: Patrick Seidler – Chief Executive Officer, Wilderness Trail Bikes
• Ariadne Delon Scott – Bicycle Program Coordinator, Stanford University
• Dr. David Spain – Chief of Trauma and Surgical Critical Care, Stanford Hospital

BPSA Trade Association Committee (formerly the BPSA Board of Directors)

• President: Adam Micklin – Vice President of Sales-Bike Division, Rossignol Group/Vice President of Global Sales, Felt Bicycles
• Vice President: Brian Benzer – Vice President of Corporate Development, SRAM
• Bob Burns – Vice President and Senior Legal Officer, Trek Bicycle Corporation
• Bernie Doering – Senior Vice President, Global Sales and Marketing, Stages Cycling
• Pat Hus – CEO, Bianchi USA
• Gloria Hwang – Founder and Chief Executive Officer, Thousand
• Ben Johns – DVP/General Merchandise Manager, Actionsports, REI Co-op
• Andrew Kempe – Regional Sales Manager-Aftermarket, Shimano North America
• Bob Margevicius – Executive Vice President, Specialized Bicycle Components
• Matt Moore – General Counsel, Quality Bicycle Products
• John Munhall – Director of Product Management, Giant Bicycles
• Larry Pizzi – Chief Commercial Officer, Alta Cycling Group
• Steve Reeds – Executive Vice President, Global Sourcing, Cycling Sports Group
• Allison Straub – President, Burley Designs
• Claudia Wasko – Vice President and General Manager, Bosch eBike Systems

Electric Bicycle Subcommittee

• Chair: Larry Pizzi – Chief Commercial Officer, Alta Cycling Group
• Vice Chair: Claudia Wasko – Vice President and General Manager, Bosch eBike Systems
• Chip Barbieri – Chief Executive Officer and General Manager, DT Swiss
• Joe Benedict – Quality Bicycle Products Distribution Product Manager, Quality Bicycle Products
• Ed Benjamin – Managing Director, eCycle Electric
• Bob Burns – Vice President and Senior Legal Officer, Trek Bicycle Corporation
• Gary Chiu – Global Test Development Manager, SRAM
• Don DiCostanzo – Co-Founder and Chief Executive Officer, Pedego
• Jeff Donaldson – General Manager, BBI
• Taldi Harrison – Government and Community Affairs Manager, REI Co-op
• Dan Jeffris – Sales Manager, Brose
• Dave Lawrence – Production Manager, Shimano North America
• Ken Miner – General Manager, Fantic
• Frank Monsour – Senior PM for Cargo Bike Delivery Strategy, Amazon
• John Munhall – Director of Product Management, Giant Bicycles
• Chad Price – Core Bike Category Leader, Specialized Bicycle Components
• Rob Trester – Divison Manager, Yamaha

Research and Statistics Subcommittee

• Chair: Bernie Doering – Senior Vice President, Global Sales and Marketing, Stages Cycling
• Vice Chair: Andrew Kempe – Senior Manager OEM Sales, Shimano North America
• Ryan Atkinson – President and Co-owner, SmartEtailing
• Chris McLaren – President, Bicycle Blue Book
• Michael Bell – Business Analyst, Huffy Bicycles
• Ed Binnie – Senior Manager, North America S&OP, Cycling Sports Group
• Ian Christie – Chief Executive Officer, Summit Bicycles
• Alison Donlan – Commercial Director, Kryptonite
• Mike Gann – Vice President Sales and Marketing, Chief Operating Officer, LOOK Cycle Group
• Roger Gierhart – Vice President Forecasting, Distribution and Logistics, Trek Bicycle Corporation
• Noel Kegel – Owner, Wheel and Sprocket
• Michael Forte – Executive Vice President, Specialized Bicycle Components
• Drew Medlock – Chief Commercial Officer, Allied Cycle Works
• Brad Parkins – Senior Purchase Order System Manager, Giant Bicycles
• Chris Speyer – Vice President Product Merchandising, REI Co-op
• Dave Swan – Sales Data Analysis Manager, Quality Bicycle Products
• Jay Townley – Resident Futurist, Human Powered Solutions
• Jason West – Vice President Aftermarket Sales and Product, SRAM
• Joe Wheadon – Director of Sales – Outdoor Products, Bell/Giro
• John Williams – President, Norco Bicycles

Legal, Legislative + Safety Subcommittee

• Chair: Matt Moore – General Counsel, Quality Bicycle Products
• Vice Chair: Bob Margevicius – Executive Vice President, Specialized Bicycle Components
• Rick Barrosa – Senior Manager of Supply Chain, Shimano North America
• Brian Benzer – Vice President of Corporate Development, SRAM
• Jodi Gracey –Director Global Trade & Logistics, Trek Bicycle Corporation
• Blair Clark – President, Canyon Bicycles USA
• Ben Coates – Managing Director, POC
• Pat Cunnane – President, Hero/Cunnane Bicycle
• Jeff Frehner – President, Cycle Ops Division, Saris
• Eric Joannou – Project Manager, J&B Importers
• Zach Martin – Bike Category Manager, Walmart/Viathon
• Adam Micklin – Vice President of Sales-Bike Division, Rossignol Group/Vice President of Global Sales, Felt Bicycles
• Allen Needle – Sales Operations Manager, Giant Bicycles
• Michael Okerlund – Senior Vice President, Huffy Bicycles
• Patrick Seidler – President, Wilderness Trail Bikes
• Tyler Stetson – Vice-President, Supply Chain,Alta Cycling Group
• Allison Straub – President, Burley Designs
• Jamie Wynne – Quality Control Supervisor, Kuat
• Nico Zimmerman – General Counsel, Dorel Industries

Membership, Events, Education and Marketing (MEEM) Subcommittee

• Co-Chair: Pat Hus – Founder and Chief Executive Officer, HusPA
• Co-Chair: Gloria Hwang – Founder and Chief Executive Officer, Thousand
• Tim Akers – Owner, Akers Digital
• Ryan Birkicht – Senior Communications Manager, Pacific Cycle
• Kristin Carpenter – Owner/PR Consultant, Verde Brand Communications
• Milay Galvez – Manager Commercial Sales & Sponsorship, Bike Coop.
• Justin Gottlieb – Sales & Marketing Director; US Business Leader, Yuba Bicycles
• Jessica Grenwis – Vice President of Marketing, Quality Bicycle Products
• Brook Hopper – Global Marketing Manager, LIV
• Ben Johns – DVP/ General Merchandise Manager – Actionsports, REI Co-op
• Dave Manchester – Chief Sales and Marketing Officer, Athlos
• Kara Mathews – Director of Marketing & Partnerships, Chamois Butt’r
• Taylor Murphy – Brand Manager, Trek Bicycle Corporation
• Steve Parsons – Marketing Manager, Erik’s Bike Shop
• Jane Pearson – Global Director Marketing & Sales Enablement, Cycling Sports Group
• Teresa Pennington – Director, Marketing and Regional Sales, LifeTime
• Kate Powlison – Road Brand Manager, SRAM
• Spencer Powlison – Content Marketing Manager, The Pro’s Closet
• Andrew Putt – U.S. Marketing Manager, Scott Sports
• Eric Richter – Senior Brand and Business Development Manager, Bell/Giro
• Jeff Scully – President, Ortlieb
• Steven Sheffield – Strategic Marketing and Biz Development, Bosch eBike Systems

Sustainability Working Group

• Co-chair: Gregory Gausewitz – Sustainable Product Manager, REI Co-op
• Co-chair: Troy Jones – Corporate Social Responsibility Manager, Specialized Bicycle Components
• Alix Armour – Co-Founder, Super73
• Lia Colabello – Managing Principal, Plastic Pollution Solutions
• Jon Goulet –  Leader of Product Operations, Specialized Bicycle Components
• Brian Hanold – Director of Aftermarket Engineering, Trek Bicycle Corporation
• Alli Keith – SoPac Sales Rep, Nuun
• Jordan Lynn – Senior Manager Global Quality and Compliance, Dorel Industries/CSG
• Courtney Munch – Sustainability Engineer Co-op, Trek Bicycle Corporation
• John Munhall ­– Director of Product Management, Giant Bicycles
• Nick Myhre – Team Leader, SRAM
• Allen Needle – Risk Manager, Giant Bicycles
• Seth Nesselhuf – Director of Community and Sustainability, Quality Bicycle Products
• Jacqui Ogle – Engineer, Yakima Design
• Amar Patel – Co-Founder, Thousand
• Eric Richter – Senior Brand Development Manager, Bell/Giro
• Chris Sautter – Product Development Center Director, Yakima
• Steven Sheffield – Product Management and Business Development, Bosch eBike Systems
• Katie Thompson – Product Development and Manufacturing Manager, Burley
• Susie Weaver – Corporate Affairs, WTB
• Sofia Whitcombe – Senior PR Manager, Dorel Industries/CSG
• Bryce Wilson – Customer Marketing Manager, Nuun
• Matt Yau – HW Sustainability, Lyft