The PeopleForBikes Coalition is made up of more than 325 bicycle industry members. Together, we represent the business voice of bicycling in the U.S., expanding bike companies' resources, reach, and influence nationwide.
member benefits
data + analytics
Bicycling Participation and Consumer Insights
Understand consumer motivations and purchase patterns through detailed reports.
License PeopleForBikes’ Owner’s Manual (now including e-bike content) developed by industry experts and save on costs associated with developing your own manual.
PeopleForBikes’ Bicycle Leadership Series and Virtual Education Series provide opportunities to learn virtually and in person from subject matter experts on high-priority topics relevant to the bike industry.
Member Webinar
Introducing the Used Bike Marketplace Dashboard
Join us for the special unveiling of the industry's first dashboard providing insights into the used bike marketplace. Used bikes are a vital yet often overlooked segment, with exciting opportunities and myriad benefits, including onboarding new riders, expanding price points, and reducing landfill waste.
Measuring Access to Recreational Biking Infrastructure with the Rec Bike Access Map
More people ride bikes when they have great places to ride. This webinar will introduce the Rec Bike Access Map, PeopleForBikes' new data analysis tool that measures progress towards building great places to bike in communities across the country, so that everyone has access to recreational riding opportunities close to home.
In our efforts to bring our Industry leaders together, reflect on the work we've done and where we're going, and recognize our members and their contributions, please join us at our Southern California Member Meetup on Thursday, September 26, 2024. We look forward to seeing you there!
New Utah Bill Defining Multiple-Mode and Out-of-Class Electric Bicycles Goes Into Effect May 1
Bicycle Retailer
April 30, 2024
Starting May 1, 2024, Utah State Bill HB 85 will go into effect after being signed into law on March 21, making Utah the first state to proactively address issues posed by certain electric vehicles.
Industry Leaders Gathered in Tucson for a Sold-Out 2024 Bicycle Leadership Conference
Bicycle Retailer
April 8, 2024
Situated in the picturesque Sonoran desert, 275 executives representing more than 180 brands from across the bike industry came together from March 26-29 in Tucson, Arizona, for the 2024 Bicycle Leadership Conference (BLC) hosted by PeopleForBikes.
PeopleForBikes developing industry comment on CPSC e-bike rulemaking
Bicycle Retailer
March 19, 2024
Industry group PeopleForBikes will work on a "comprehensive comment" in support of the Consumer Product Safety Commission's decision to address e-bike injury risks with new federal rules.
