PeopleForBikes hosts top executives at D.C. fly-in

September 13, 2016

PeopleForBikes hosted an all-women’s Executive Fly-In in Washington, D.C. in September that included 17 top bicycle industry leaders focused on making biking better in America. This influential group met with members of Congress, senior staff and the Department of Interior to help advance pro-bike business and industry goals. 

Critical issues discussed included support for the Outdoor Recreation's Economic Contributions (REC) Act, which directs the federal government to quantify the outdoor recreation sector in its jobs and economic impacts report. This builds on an announcement by Interior Secretary Sally Jewell stating that the federal government will finally count the outdoor recreation impact on gross domestic product in the upcoming year. If approved, the Outdoor REC Act would ensure this is done every year, instead of just once as a pilot program.

“Participating in a fly-in focused on bipartisan legislation was an enjoyable learning experience,” said REI Flagship General Manager in D.C., Becky Smith. “Making sure that the Commerce Department factors outdoor recreation into their calculation of GDP will give us more data points to demonstrate our economic contributions as an industry.”

Executive Fly-Ins are a key program of PeopleForBikes’ Business Network, which works to organize the local, state and federal voice of business behind better bicycling in America. In order to advocate for better bicycling, leaders need a clear picture of the number of people employed, taxes paid, storefronts filled and the communities improved through bicycling. 

“I enjoyed joining my female colleagues from across the bicycle industry in Washington, D.C.,” said Senior VP of Communications and Government Relations at Vista Outdoor, Amanda Covington. “It is critical that we advocate for legislation that will help the bike industry and create more and better places for people to ride.”

“It was a privilege to meet with members of Congress who support further investment in bicycle infrastructure because they've firsthand seen the economic development it has spurred in their communities, " said Director of Marketing at Cannondale, Hannah Parish. “More people on bikes means more money in our communities – everyone wins!”

Participating industry executives:

Casey Adams, Director of Finance, Quality Bicycle Products; Olivia Bleitz, USA Program Manager, Specialized Bicycle Components; Rachelle Boobar, Events and Content Editor, PinkBike; Amanda Covington, Senior VP of Communications and Government Relations, Vista Outdoor; Jenn Dice, VP Business Network, PeopleForBikes; Katy Hartnett, Director of Government Relations, PeopleForBikes; Ellen Johnson, Senior Product Manager, Advanced Sports International; Kelli Koschmann, Director of Human Relations, SRAM; Jen Lemmer, Sr. Digital Design Manager, Accell; Lois Mabon, Global Expansion Leader, W.L. Gore & Associates, GORE BIKE WEAR Division; Anne Mader, Owner, The Bike Lane; Ana Meuwissen, Director Federal Government Affairs, Robert Bosch, LLC; Katie Needham, Director of Omni Channel Marketing, Pacific Cycle; Hannah Parish, Director of Marketing, Cannondale; Amanda Schulze, Women’s Business Manager, Trek Bicycle; Becky Smith, D.C. General Manager, REI; Shannon Sterns, VP of Marketing, Camelbak.

Interested in attending a 2017 Washington, D.C. Fly-In? Email [email protected]

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